Studio Note #02: Rule #01, Nobody wants to wear your company’s logo.
The shirt on the left wasn't designed to advertise VNDR Studios.
It was designed to be a cool shirt.
The shirt on the right was designed to advertise VNDR Studios.
Guess which one gets worn more.
Studio Note #01: Good news: You probably don’t have a marketing problem.
Marketing's job isn't to convince people your business is great.
They won't really know that until they experience your product or service.
Marketing introduces your business.
Branding gives people a reason to trust it.